With instant real time information
Allow your team to collaborate
(or Better Information)
Across All Channels
A central PIM system gives companies more control over which external parties get which product information than old distribution media like CD-ROMs do.
API-led connectivity is a holistic way to connect data to applications through reusable, built-for-purpose APIs.
A PIM system can reduce the time to market of a product significantly for producers in particular. However, the effect also applies to wholesalers and retailers.
Provide better service by serving critical information on time
Users nowadays are used to Amazon like experiences. They are getting used to search and find product information through website and mobile apps, to have it instantly, and be able to use that information to decide what they want to do, and use a self serving interface to place their orders. Now days this is true not only for B2C, but also for B2B.
To provide this kind of services, business have to solve some challenges, like being able to centralized their products information spread across different systems, and creating a way to publish them through different channels.